Social Media Marketing Specialist – Dubai 

Full time
United Arab Emirates
Posted 5 months ago

Our client is looking for a Social Media Marketing Specialist to promote their products globally. The right candidate will need to start as soon as possible.

Job Responsibilities:

  • Manage and oversee social media content.
  • Develop, implement and manage our social media strategy.
  • Set up and optimize company pages within each platform to increase the visibility of the company’s social content.
  • Track the most important social media KPIs.
  • Measure the success of every social media campaign.
  • Generate, edit, publish and share daily content across multiple social media platforms (YouTube, Twitter, Instagram, TikTok, Facebook, LinkedIn, Pinterest,…)
  • Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights.
  • Stay up to date with the latest social media best practices and technologies.
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information.
  • Work with copywriters and designers to ensure content is informative and appealing.
  • Collaborate with the Sales and Product Development team.
  • Monitor SEO and user engagement and suggest content optimization.
  • Hire and train others in the marketing team.
  • Form key relationships with influencers across social media platforms.
  • Undertake audience research.
  • Manage and facilitate social media communities by responding to social media posts and developing discussions.
  • Analyze competitor activity – Report to the management.

Interested candidates need to submit a Work Sample (Artwork, Videos, Social Media Profile Links)

Job Profile:

  • Minimum work experience: 5 Years
  • Minimum Education Level: Bachelor’s Degree
  • Gender: Any
  • Nationality: Indian
  • Willing to work from 11:00 until 20:00, from Monday to Saturday. Sundays are off.
  • A bubbly personality and happy to face the camera to promote the products and services which the company provides.

Required Skill:

  • Excellent English skills.
  • Knowledge of Digital Marketing Tools to handle multiple projects and generate revenue (ROI) for our current 4 projects.
  • Have basic Video editing skills
  • Experience in Adobe Creative Suite
  • Experience in Content writing
  • Experience in Canva
  • Experience in Marketing (SM paid campaigns, E-mails, WhatsApp, Print)
  • Experience in Managing Team
  • Expertise in online marketing and a good understanding of all major marketing channels and their intricacies such as LinkedIn, Facebook, Twitter, Pinterest, Instagram, TikTok, and YouTube, adapting content to suit different channels
  • Social networking experience and knowledge about social analytics tools
  • Familiar with and able to analyze all major marketing metrics and provide interpretations, and suggestions, and propose solutions to improve metrics and brand awareness.
  • Understanding of SEO and web traffic metrics
  • Good understanding of social media KPIs

Attitude and Soft Skills:

  • Team player, but able to manage and lead the marketing team
  • Self-motivated: doesn’t sit and wait for instructions. Takes proactive action to reach more clients
  • Proactive, provide feedback and proposes ideas on how to increase revenue.
  • Well-spoken, organized, presentable, and well-groomed.
  • Takes responsibility for his work and the results delivered.
  • Punctual:
    • Ensures deadlines are met.
    • Eye for detail when creating ads/e-mail campaigns or other promotional materials.
  • Loyalty: willingness to work hard and grow revenue for the company.
  • Resilient and persistent: Can work under pressure.

Salary & Benefits:

  • Employment Type: Full Time/Permanent
  • A vibrant work environment with go-getters where teamwork and achieving goals are core values.
  • A challenging but rewarding role with the opportunity to build and grow the marketing team.
  • The monthly Salary: Basic salary is negotiable.
  • Depending on performance the basic salary may be increased at the Company’s discretion.
  • Benefits include Health Insurance, Company Visa, Company phone, and laptop.

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