Direct-to-customer (DTC) brands have a unique and complex working mechanism in terms of marketing, advertising, and talent acquisition strategies in the Gulf region. Acquiring Gulf talent for direct-to-consumer brands naturally faces many challenges, but it is not the end of…
The FMCG industry is the largest developing industry worldwide. It provides extensive distribution of products that cover people’s day-to-day necessities. Moreover, this industry provides the largest employment opportunities in urban and rural areas. It has also contributed to the development…
In the UAE, the FMCG market has a unique strength, driven by a diverse population and a growing demand for varied consumer goods. Understanding the full magnitude of this trend is vital for FMCG companies focused on long-term sustainability and…
FMCG is one of the competitive industries in the UAE. Therefore, the recruitment process is pretty challenging to hire the best candidate in a limited talent pool. Especially sales and marketing recruitment in FMCG is not a piece of cake…
The FMCG industry is dynamic and expanding, and financial, data, technical, sales, and marketing Recruitment in FMCG are also significantly expanding. To stay updated with the industry's fast pace, read this blog.