Assistant Vice President – Business Marketing

JOB SUMMARY:

Lead the development and implementation of an annual Business Marketing Strategy, to support the delivery of Strategic Plan and Objectives.

JOB DESCRIPTION:

Strategy:

The Business Marketing Strategy should be updated at all times to clearly include:
  • Business Marketing brand, Awareness, and lead generation campaigns plan.
  • International business events plan, clearly segregating events that are owned vs events where the organization will participate/sponsor (a detailed evaluation and reasoning for each event is required)
  • Stakeholder Maps with details of key stakeholders.
  • Key messaging for all stakeholders (developed by the content team)
  • Stakeholder engagement plans
  • Budgets.
  • Work closely with all other sections of Marketing and Corporate Communications to make sure BM designs, campaigns, social media, and Events are on brand and messaging.
  • Create a global events database each year, to use as a base for operations strategy.
  • Support the Business development and strategy team on marketing activities in line with the annual plan.
  • Extend support to Academy, legal, and Hawkamah (where relevant available and aligned to prioritization with BD and Strategy and subject to resource and deliverables for their marketing requirements
Operations:
  • Own and oversee the execution of the Business Marketing strategy – this should be part of the yearly operational plan.
  • Responsible for all Business campaigns, Events, Activations, and Programs in Dubai and internationally.
  • Develop a “Briefing System” and process, to be used by businesses.
  • Marketing team and the rest of the departments, for efficiency.
  • Ensure the organization has visibility from a branding and content standpoint within relevant global, regional, and local markets. It is especially important to demonstrate the leadership position of the organization.
  • Work with media agencies and publishers regionally/ globally to reach the right audiences with content /  right messages.
  • Monitor competitor Events and business campaigns within the industry regionally (namely Abu Dhabi, Bahrain, and Riyadh) and recommend tactics to keep the Brand in the clear lead at all times.
  • Update tracker providing updates to stakeholders on deliverables agreed.

Oversee Analytics & Reporting:

  • Produce understandable and actionable post-marketing evaluation reports gleaned from analytics data, to continue developing Events to perform better.
  • Find trends within data and reports, to help guide strategic decisions. Keep up on industry trends and advise senior management when changes need to be made to the Business Marketing strategy and/or strategic direction.
  • Specifically, establish KPIs and monitor statistics to increase the strength and performance of campaigns.
  • Prepare Competitor Benchmark reports for related businesses in the industry.

Learning & Development:

  • Provide insight/training to the team for a better understanding of how it integrates with the rest of the sections within the department.
  • Develop direct reports within the function.
  • Create a Learning and Development plan for yourself, to be shared with the Line Manager, Department Head, and HR.

Manage Agencies & Stakeholders:

  • Manage stakeholders internally and own the relationships externally (3rd party agencies).
  • Consistently evaluate 3rd party agencies under contract, to make sure they are achieving deliverables.
  • Develop relationships with international and regional partners.

KEY COMPETENCIES:

  • Organizational Alignment
  • Strategic Understanding
  • Leadership
  • Judgment and Decision Making
  • Passion for Excellence and Delivery
  • Communicating Effectively
  • Customer Championship

EDUCATION REQUIRED:

  • Bachelor’s degree in Marketing, Business, or related discipline

EXPERIENCE REQUIRED:

  • A minimum of 10 years of similar Events and Partnership experience is required (with a minimum of 2 years in a leadership position, managing people).
  • 2 years of progressive leadership responsibility in an organization of similar scope and size.
  • Proven track record in similar Marketing and Communications functions. Digital experience preferred.
Equipment Manager

JOB SUMMARY:

Responsible for supporting YUM and franchise partners on the strategic sourcing and supply of restaurant equipment and equipment-related services.

JOB DESCRIPTION:

  • Collaborate with Franchise partners and global YUM stakeholders to develop and execute strategic plans for the restaurant equipment category in the MENA region. Ensure reliable supply at the lowest sustainable cost.
  • Initiate and maintain strong relationships with key suppliers and distributors. Monitor and manage supplier non-performance and negotiate key commercial terms in alignment and partnership with Franchisees and YUM global equipment team.
  • Investigate alternative sources and methods of supply focusing on local manufacturing/assembly solutions where possible and permitted. Understand the capacity and capability of all current and alternative suppliers to provide the required quality, price, volume, and support network for the procurement of required goods and services.
  • Work with Global YUM equipment/engineering team and YUM MENA Operations Team to design, test, and validate new equipment solutions and localized versions of global equipment meeting brand standard requirements
  • Work with suppliers and franchisees to optimize the provision of spare parts and service contracts for all core equipment in the MENA region
  • Continually investigate and recommend new and comparable materials, suppliers, and engineering solutions that may increase profitability, productivity, and effectiveness in restaurants.
  • Provide supply solutions for any new markets as required by the MENA New Market Development plan, working with new franchisees to coach and advise on optimum solutions and YUM requirements
  • Develop and maintain strong relationships with all Franchisees, ensuring strategic plans are communicated, aligned, and implemented effectively. Ensure franchisees act in compliance with YUM Global SCM protocols. Act independently to resolve disputes as may arise between Franchisees and suppliers from time to time.
  • Provide effective management information and reporting on price levels and adjustments to prices of goods and services for the development of the Annual Budget and AOP. Assist in the management of department finances & administration including the setting and invoicing of SCM fees from suppliers and ensuring legal compliance requirements are met.
  • Troubleshoot day-to-day supply challenges as they may arise showing a positive, solution-orientated mindset
  • Other duties as required by Chief Supply Chain Officer or Chief Operations Officer to support the needs of the business.
TECHNICAL KNOWLEDGE / SKILLS:
  • Deep technical know-how and understanding of equipment category. Ability to understand and appreciate technical issues associated with the operation, purchase, and supply of equipment
  • Ideally with an engineering background or related experience in a similar role in the F&B industry or from within the related equipment supplier base.
  • Minimum 8 years overall commercial experience with at least 5 years working in an equipment-related industry or role.
  • Experience with food and beverage and/or multi-outlet industry preferred.
  • Demonstrated track record of project management and commercial achievement with strong negotiating performance and analytical problem-solving.
  • Experience in all facets of purchasing/supply chain management required: e.g. modern purchasing methods (supply strategy development, rigorous analytical approach to deals, tendering, contracts, logistics solutions, etc.)
  • Excellent communication and interpersonal skills with the ability to liaise with other departments, suppliers, and franchisees. Strong persuading & influencing skills are considered important.
  • High work ethic, positive mindset, action orientation, and ability to work in a time-sensitive, highly pressurized environment. Open to change and dynamic adoption.
  • Willingness to travel frequently as required to the variety of countries where franchisees and suppliers are based.
QA Specialist – Dubai

Job Summary:

To give support to overall QA Compliance and Category Leaders on projects like nutritional requirements, product cuttings, follow-up/maintaining compliance on Risk 3C suppliers, and managing the QA database system (TrueView) accuracy and integrity.

Provide quantitative data such as the number of restaurants/markets, sales, budgets, etc. Indicate the size of operations for which the job is responsible.  Indicate domestic/worldwide accountability.

Job Description:

  • Manage and maintain the TrueView system for the region.
  • Hands-on support for internal and external partners.
  • Support all suppliers on the use of TrueView i.e. complaint, guidance, and training.
  • All suppliers in the system should have access to TrueView.
  • Communicate all updates pertaining to the TrueView system to all the stakeholders i.e. suppliers, franchisees, internal Yum team, and auditors.
  • Manage and maintain a List of Approved Suppliers in the region.
  • Update the list quarterly or as required.
  • Hold a quarterly review meeting within the Supply Chain and QA function for accuracy of the list.
  • Share the list quarterly with the franchisee QA lead.
  • Reach out to market QAs for the accuracy of the list.
  • Maintain Supplier “Risk 3C’s” approval in the system.
  • Work with market QA’s on “Local Supplier Assessment” /Class C questionnaires for Class Risk 3C products listed in the vendor’s list.
  • Interact with the suppliers/ franchisees to follow up completion/update of the Local Supplier Assessment.
  • Communicate and follow up for the completion. Make sure lists capture the most updated data.
  • Evaluate the received questionnaires and follow up if needed till completion.
  • Set up and follow actions for slow/ non-compliance suppliers.
  • Update team on audit progress quarterly.
  • Warehousing of data in TrueView system.
  • Communicate with the team (internal and external) the most updated list, quarterly.
  • Train Risk 3C suppliers in the system as deemed necessary.
  • Support the team on the Nutritional information requirements of the region.
  • Follow-up/update nutritional database.
  • Interact with an approved and accredited laboratory to send samples.
  • In-house all nutritional information in a database system e.g. Genesis or alike 
  • Support Product Cuttings in the region with category leaders as deemed necessary.
  • In-house reports in the TrueView system.
  • Initiate creation of specifications, QAP, and KPIs in TrueView as deemed required by the Category Lead.
  • Support compliance at the restaurant level.
  • Food Safety Big-6 yearly priority focus e.g. pest control
  • Microbiological testing as per the market’s yearly plan.

Education, Experience & Skills Required:

  • Bachelor’s Degree (food science-related course is an advantage but not a must)
  • Minimum 3 years of working/ support experience in Food Manufacturing, QA-related roles, or laboratory
  • Experience in food manufacturing, including an overall understanding of production facilities, quality improvement methods, and product development requirements is required.
  • With support experienced in working with QA on projects like pest control, micro testing is an advantage
  • Works with a team on managing food safety/ audits/ nutrition database system
  • Hands-on experience in nutrition calculation, specifications, product evaluations, and local regulations is an advantage Good communication skills, written and verbal are a must.
  • Strong interpersonal skills and detail orientated.
  • Good in the follow-up of projects.
Social Media Marketing Specialist – Dubai 

Our client is looking for a Social Media Marketing Specialist to promote their products globally. The right candidate will need to start as soon as possible.

Job Responsibilities:

  • Manage and oversee social media content.
  • Develop, implement and manage our social media strategy.
  • Set up and optimize company pages within each platform to increase the visibility of the company’s social content.
  • Track the most important social media KPIs.
  • Measure the success of every social media campaign.
  • Generate, edit, publish and share daily content across multiple social media platforms (YouTube, Twitter, Instagram, TikTok, Facebook, LinkedIn, Pinterest,…)
  • Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights.
  • Stay up to date with the latest social media best practices and technologies.
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information.
  • Work with copywriters and designers to ensure content is informative and appealing.
  • Collaborate with the Sales and Product Development team.
  • Monitor SEO and user engagement and suggest content optimization.
  • Hire and train others in the marketing team.
  • Form key relationships with influencers across social media platforms.
  • Undertake audience research.
  • Manage and facilitate social media communities by responding to social media posts and developing discussions.
  • Analyze competitor activity – Report to the management.

Interested candidates need to submit a Work Sample (Artwork, Videos, Social Media Profile Links)

Job Profile:

  • Minimum work experience: 5 Years
  • Minimum Education Level: Bachelor’s Degree
  • Gender: Any
  • Nationality: Indian
  • Willing to work from 11:00 until 20:00, from Monday to Saturday. Sundays are off.
  • A bubbly personality and happy to face the camera to promote the products and services which the company provides.

Required Skill:

  • Excellent English skills.
  • Knowledge of Digital Marketing Tools to handle multiple projects and generate revenue (ROI) for our current 4 projects.
  • Have basic Video editing skills
  • Experience in Adobe Creative Suite
  • Experience in Content writing
  • Experience in Canva
  • Experience in Marketing (SM paid campaigns, E-mails, WhatsApp, Print)
  • Experience in Managing Team
  • Expertise in online marketing and a good understanding of all major marketing channels and their intricacies such as LinkedIn, Facebook, Twitter, Pinterest, Instagram, TikTok, and YouTube, adapting content to suit different channels
  • Social networking experience and knowledge about social analytics tools
  • Familiar with and able to analyze all major marketing metrics and provide interpretations, and suggestions, and propose solutions to improve metrics and brand awareness.
  • Understanding of SEO and web traffic metrics
  • Good understanding of social media KPIs

Attitude and Soft Skills:

  • Team player, but able to manage and lead the marketing team
  • Self-motivated: doesn’t sit and wait for instructions. Takes proactive action to reach more clients
  • Proactive, provide feedback and proposes ideas on how to increase revenue.
  • Well-spoken, organized, presentable, and well-groomed.
  • Takes responsibility for his work and the results delivered.
  • Punctual:
    • Ensures deadlines are met.
    • Eye for detail when creating ads/e-mail campaigns or other promotional materials.
  • Loyalty: willingness to work hard and grow revenue for the company.
  • Resilient and persistent: Can work under pressure.

Salary & Benefits:

  • Employment Type: Full Time/Permanent
  • A vibrant work environment with go-getters where teamwork and achieving goals are core values.
  • A challenging but rewarding role with the opportunity to build and grow the marketing team.
  • The monthly Salary: Basic salary is negotiable.
  • Depending on performance the basic salary may be increased at the Company’s discretion.
  • Benefits include Health Insurance, Company Visa, Company phone, and laptop.
Business Development Manager – Dubai 

Our Client is looking for a Business Development Manager to promote their product to relevant institutions across the UAE and India. They are looking for only Go-Getters in B2B with a good network in Institutions and local Businesses in UAE and/or India. Full training and setup will be provided. This right candidate will need to start as soon as possible.

Job Description:

  • Research and identify new business opportunities – including new markets, growth areas, trends, customers, partnerships, products, and services – or new ways of reaching existing markets
  • Seek out the appropriate contact in an organization
  • Generate leads and cold call prospective customers (B2B and B2C)
  • Arranging appointments and having meetings with (prospective) customers:
    • Face to face at our offices or at the office of the lead
    • 1-on-1 Online meeting
    • Phone call meeting
    • Group Webinars
  • Foster and develop relationships with (potential) customers/clients by following up continuously (Phone calls, WhatsApp, E-mail).
  • Seek ways of improving the way the business operates
  • Attend and participate in seminars, conferences, and events where appropriate – Report to the management.

Job Profile:

  • Minimum work experience: 5 Years in business development
  • Need to have an extensive network to expand the business B2B
  • Minimum Education Level: Bachelor’s Degree
  • Gender: Any
  • Nationality: Indian
  • Willing to work from 11:00 until 20:00, from Monday to Saturday. Sundays are off.
  • Has his own car and UAE driver’s license to go and meet (potential) clients

Required Skills:

  • Excellent English skills
  • Proficient in MS Word, PowerPoint, and Excel.
  • Have a good understanding of the business’s services and be able to advise others about them.
  • Understand the needs of customers and able to respond effectively.
  • Strategic thinker: seeing the bigger picture and setting aims and objectives in order to develop and improve the business.
  • Tenacity and drive to seek new business (B2B and B2C) and meet or exceed targets.
  • Excellent telephone manner for making initial contact and for ongoing communication with customers and business associates.
  • Preference for someone with experience with a CRM (Zoho)

Attitude and Soft Skills:

  • Likable personality and ability to build trust with (potential) clients quickly and develop relationships.
  • Self-motivated: doesn’t sit and wait for instructions. Takes proactive action to achieve more results.
  • Competitive, but also a team player.
  • Great organizational and negotiation skills.
  • Out-of-the-box thinker to find ways to maximize the revenue of the company.
  • Proactive, provide feedback and proposes ideas on how to increase revenue.
  • Well-spoken, organized, presentable, and well-groomed.
  • Confident speaker, persuasive but also a good listener.
  • Takes responsibility for his work and the results delivered.
  • Loyalty: willingness to work hard and grow revenue for the company.
  • Resilient and persistent: Can work under pressure and WANTS to achieve goals.
  • Very detail-oriented: Data entry in the CRM and reporting.

Salary & Benefits:

  • Employment Type: Full Time/Permanent
  • A vibrant work environment with go-getters where teamwork and achieving goals are core values.
  • The monthly Salary: Basic salary is negotiable.
  • Depending on performance the basic salary and commission may be increased at the Company’s discretion.
  • Benefits include Health Insurance, Company Visa, Commission, Company phone, and laptop.
Sales Consultants – ABU DHABI

Sales consultants are required for a company based in Abu Dhabi. The main role is to promote the company’s services to potential clients in Abu Dhabi. The right candidates will need to start as soon as possible.

Job Description:

  • Calling leads to gauge interest and qualification of leads for visa applications (basic assessment is done by a salesperson and detailed case studies are done by specialist immigration lawyers.)
  • Arranging appointments with leads and maximizing their attendance.
  • Hold consultations with clients: Face to face, Online meetings, phone call meetings, and group Webinars.
  • Foster and develop relationships with (potential) customers/clients by following up continuously (phone calls, WhatsApp, e-mail).
  • Provide clarification as required with the goal to convince the leads to start the visa application procedure.
  • Continuously and meticulously entering details of each lead and any other relevant info that has been received into a database/CRM (Zoho).
  • Report to the management.

Job Profile:

  • Minimum work experience: 5 Years in sales
  • Minimum Education Level: Bachelor’s Degree
  • Gender: Any
  • Nationality: Indian or Filipino

Skills Required:

  • Excellent English skills
  • Proficient in MS Word, PowerPoint, and Excel
  • Preference for someone with experience with a CRM (Zoho)

Attitude and Soft skills:

  • Likable personality and ability to build trust with clients quickly and develop relationships.
  • Self-motivated.
  • Curious and wants to learn.
  • Competitive and organized.
  • Well-spoken, organized, presentable, and well-groomed (meetings with clients).
  • Confident speaker, persuasive but also a good listener.
  • Takes responsibility for the tasks given to him and gets them done without the continuous follow-up of the management.
  • Loyalty: willingness to work hard and grow with the company.
  • Resilient and persistent: Can work under pressure and wants to achieve goals.
  • Very detail-oriented: Data entry in the CRM needs to be done very well.

Salary & Benefits:

  • Employment Type: Full-time/Permanent.
  • A vibrant work environment with go-getters where teamwork and achieving goals are core values.
  • The monthly Salary: Basic salary is negotiable.
  • Benefits: Health Insurance, Company Visa, Commission, Company phone and laptop

Note: There will be extensive training at the company’s Dubai office for a period of 2-4 weeks before being deployed at the Abu Dhabi office. During this time, accommodation will be provided by Company.

 

 

 

 

 

 

 

 

 

 

 

Business Bay, Dubai, UAE

Al Olaya Riyadh, Saudi Arabia

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