Sales Executive JOB DESCRIPTION GUIDE

Sales Executive Salary Guide

Looking to hire top talent or advance your career? Our expertly researched salary guide for 2024 provides valuable insights into FMCG (Fast- Moving Consumer Goods) positions!

Sales Executive Core Duties and Qualifications

A Sales Executive in the FMCG industry has to sell products and services, develop good relationships with clients and meet sales objectives within the sales industry environment.This position requires one to oversee a territory or a region, to seek for new business and to ensure that products are available in the various channels.

Sales Executives assist the distributors, retailers, and the internal staff so as to promote the brands sold in the market, effectively distribute the products, and improve the experiences of the customers.

Desired Profile For A Sales Executive

Roles and Duties

Sales Executives are important to help maintain the market share, to help the company achieve its revenue goals and augment the company’s success while also performing the following duties and responsibilities assigned by the top FMCG companies:
  • Find new sales targets and increase your reach and potential clients for business development.
  • Collaborate with retailers, distributors, and other partners to create stable bonds.
  • Manage to develop a monthly, quarterly, and annual platform for the sales objectives.
  • Constantly keep an eye on the market, competitors, and the overall client demographics to meet the requirements.
  • Schedule your work to cooperate with the marketing team for promotions, new product campaigns, and shelf-makeup activities.
  • Settle on conditions and costs of products with clients.
  • Pay field visits to individual outlets for the purpose of stocks check, obtaining feedback, and solving all arising problems.
  • Observe and report the sales parameters to the higher authority.
  • Collect and report the customer’s requirements, trends, and opportunities to the management.
  • Keep in touch with the company products, the trends, and standards.

Qualifications And Certifications

Below are the required credentials of the sales executive for the job:
  • Required bachelor’s degree or equivalent in
    • Business administration
    • Marketing
    • Sales
    • Related field
  • Master’s degree in Business Administration (MBA), or related field.
  • Professional certifications of Certified Sales Professional (CSP), Certified Sales Executive (CSE), Certified Business Development Professional (CBDP), Certified Marketing Professional (CMP), Professional Sales Certification (PSC), and others are suggested.

Skills And Expertise

The following is the list of demanded skill sets and experience:

  • 3-5 years of professional experience in sales, business development, marketing, or related fields.
  • Expertise in MS Office and other CRM software (Salesforce, HubSpot).
  • Proficiency in social media platforms.
  • Analytical thinking and problem-solving ability.
  • Sales and negotiation skills.
  • Time management and organizational skills.
  • Communication skills.
  • Attention to detail and accuracy.

RFS HR Consultancy, a premier FMCG Recruitment Provider in the UAE, specializes in connecting top consumer goods companies with talented FMCG professionals.

Explore our platform for the latest Fast- Moving Consumer Goods positions at top FMCG firms.

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